Putting the Omni back into Omnichannel

What is Omnichannel & why does it matter? It’s often thought that if a contact centre handles customer requests through voice, email and chat, that makes it an omnichannel contact centre. Handling requests through a number of channels puts the “channel” into Omnichannel, but not the “Omni”. The “Omni” part is related to the customer’s […]

Bring on the bots!

The human factor Most problems start with people. Cloud contact centres replace the fixed costs of an on-premises solution with flexible costs that rise and fall with call volumes. What about the people? Agent salaries make up more than 60% of a contact centre’s running costs. Employing part timers to work during peak hours is […]

OMNINGAGE Connect Email – Keeping the “Cinderella channel” on the road

omnichannel routing

E-mail – the “Cinderella” channel E-mail has been called the “Cinderella channel” of contact centres. As the first “digital” channel, it has also been called the channel that put the “contact” into contact centres. According to Hubtype, in 2017, e-mails were the second most popular communication method taking, on average, an 18% share of interaction […]